What does hot take do?
Hot Take connects businesses to their customers to gather practical insights that empower smarter business decisions.
Businesses
Entrepreneurial businesses ready to put insights at the center of their menu and product development
Hot Take
Food-focused research platform that makes gathering customer insights fast, easy, and accessible
Customers
Engaged and authentic customers ready to share their opinions
Customers
Engaged and authentic customers ready to share their opinions
Businesses
Entrepreneurial businesses ready to put insights at the center of their menu and product development
Hot Take
Food-focused research platform that makes gathering customer insights fast, easy, and accessible
Customers
Engaged and authentic customers ready to share their opinions
Businesses
Entrepreneurial businesses ready to put insights at the center of their menu and product development
Hot take is uniquely positioned to meet the needs of the food industry.
Focused
Built by food experts for your specific needs
Flexible
Multiple study types and methodologies to accomplish research goals
Accessible
Fast, affordable, and high-quality research
Practical
Output-driven insights to empower confident decisions
Deep Insights. Less Investment.
We make high quality research fast, easy, and accessible for companies of all sizes
TIER
Standard Study
For quick studies that ask the right questions and get actionable insights.
Custom Study
For more complex studies that dig a little deeper and need made-to-order considerations.
Enterprise Study
For bigger studies that support enterprise and franchise business needs.
INCLUDED IN ALL TIERS
Expert Research Design
Standard Activation Materials
Incentives Management
On Demand Project Management & Research Consultation
Live Reporting Dashboard
Deep Insights. Less Investment.
We make high quality research fast, easy and accessible for companies of all sizes
Enterprise Study
For bigger studies that support enterprise and franchise business needs.
Standard Study
For quick studies that ask the right questions and get actionable insights.
Custom Study
For more complex studies that dig a little deeper and need made-to-order considerations.
Enterprise Study
For bigger studies that support enterprise and franchise business needs.
Standard Study
For quick studies that ask the right questions and get actionable insights.
INCLUDED IN ALL TIERS
Expert Research Design
Standard Activation Materials
Incentives Management
On Demand Project Management & Research Consultation
Live Reporting Dashboard
We put customers at the center of your innovation cycles.
Define Opportunities
Validate Concepts
Evaluate Performance
When you need to explore
and focus on ways to
innovate, tap into insights
with Customer Discovery and Concept Discovery studies.
When it's time to validate or launch new ideas, leverage
a Concept Study or Foothold Study for real answers.
If you need to evaluate or accelerate your business,
use a Quality Check or Repurchase Appeal study
to see where you stand.
We put customers at the center of your innovation cycles.
Evaluate Performance
When it's time to validate or launch new ideas, leverage
a Concept Study or Foothold Study for real answers.
Define Opportunities
When you need to explore
and focus on ways to
innovate, tap into insights
with Customer Discovery and Concept Discovery studies.
Validate Concepts
If you need to evaluate or accelerate your business,
use a Quality Check or Repurchase Appeal study
to see where you stand.
Evaluate Performance
When it's time to validate or launch new ideas, leverage
a Concept Study or Foothold Study for real answers.
Define Opportunities
When you need to explore
and focus on ways to
innovate, tap into insights
with Customer Discovery and Concept Discovery studies.